Facilitate your lead management process with Sure$ales360 from MST Group
The average cost to generate a lead in the B2B world is approximately $235. Yet turning that investment into sales revenue and corporate assets is something many companies haven't mastered entirely. Sure$ales360 facilitates the lead management process by:
Getting all leads into one centralized database no matter what marketing media was the catalyst or how the prospect responded
Responding with personalized and customized fulfillment of literature or samples quickly
Immediately notifying the sales person with territory or product line responsibility of new leads
Tracking responses in real time by campaign code, territory and message
Automatically calculating cost per lead on a campaign basis
You can veiw an example of a Sure$ales360 database view and lead process status screen shot by moving your mouse over the thumbnail image.