MST Marketing Group offers a relentless focus on client needsMST Group is a minority owned business established in December 1999. The company was formed after its founder Deborah Rapin had spent 20 years in advertising and marketing positions in leading corporate and agency environments. During that time, Deborah found many things lacking in the type of services offered and in the way they were delivered. She envisioned creating an agency with a distinct difference in its marketing approach. As an agency that does business in both the general advertising and direct marketing worlds, MST Marketing Group may look no different from the outside than any other agency. The intrinsic difference that elevates our strategy development above most agencies is our unwavering commitment to designing revenue-driven marketing programs. Sure, we're a creative think-tank. And we've got a lot of big ideas. But our ideas aren't based on intuition. Our ideas are based on hard research. Before we write that first line of copy, develop one piece of code, or take one step down a creative direction, we analyze your marketing environment and the behavior and attitudes of your customers. When the voice of the customer is heard and understood it creates a clear picture not only of explicit customer needs – but of the creative direction required to meet those needs. This is the driving force behind all marketing strategy development from MST and why our clients continue to seek out our leadership and counsel. |